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                <text>Japanese Tobacco Packaging and Advertisements</text>
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                <text>20th-century Japanese Olympics cigarette branding </text>
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                <text>Tokyo 64 (magazine ad) and Peace (packaging) were Japanese cigarette companies that used the Olympics to brand their cigarettes as respectable products of peace and excellence. Peace launched an Olympics promotional sweepstake where every consume would receive a ticket when buying a Peace cigarette pack. Winners would win 365 packs. Many other hygiene, cigarette, and gameshow companies used the Olympics as targeted marketing. Consequentially, smoking prevalence and smoking-caused mortality increased during this promotional period. </text>
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                <text>Tokyo 64, Peace </text>
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                <text>Michael Payne, Author of "Olympic Turnaround"</text>
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                <text>"Our rival is 1964" Advertisement </text>
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                <text>Looking towards the 2020 Olympics</text>
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                <text>In light of the coming 2020 Olympics, the advertisement encourages a reflection back to 1964 for a greater sense of eagerness, happiness, and excitement. </text>
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                <text>AC Japan </text>
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                <text>https://ameblo.jp/1075570/entry-12505934139.html</text>
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                <text>AC Japan and Hakuhodo&#13;
https://www.ad-c.or.jp/campaign/search/index.php?id=717&amp;sort=businessyear_default</text>
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                <text>2016</text>
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                <text>Manner poster with text: "The train bell is not a signal to litter. Let's keep the station belonging to everyone clean. Throw away cigarette ends in the ashtray."</text>
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                <text>Kintetsu</text>
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                <text>https://www.kintetsu.jp/kouhou/Chronicle/kouhou.html</text>
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                <text>1979</text>
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                <text>This poster warns passengers against getting their shoulder bags caught in the train doors.</text>
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                <text> Hideya Kawakita</text>
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                <text>&lt;a href="https://www.counter-print.co.uk/blogs/news/japanese-manner-posters"&gt;Source&lt;/a&gt;</text>
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                <text>March 1977</text>
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                <text>This poster, which features Doraemon dressed as Santa, encourages Christmas and end-of-year drunks not to pass out on the train.</text>
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